Medias

To best conceptualize the current media setup I would say that it was a combination of industrial media with the intent of reaching out to millions, and tactical media aimed at much smaller demographics. I feel that these two names fit the best because the mainstream media, because of the internet, no longer can carefully and deliberatly reaserch a story, but must find whatever they can about it and publish that before someone on the internet or in another media firm gets the story. The tactical media is looking at stories in a much smaller scope. They do not have the resources to reaserch big stories like thier industrial counterparts, but they want their stories to still have a big impact with the demographic that they aim for.